brand strategy
Marketing plans
Qualitative research
Quantitative research
Brand standards
Budgeting
The key to marketing effectively, lowering cost, and increasing impact
Depending on the scope of your project, Biotica will either prepare a brief based on your input; a marketing plan based on your internal resources and secondary research, or a comprehensive strategic plan that would create a brand guidance system integrating all marketing channels, events, and digital tactics. We’re keen on strategy. It’s the source of timelines, budgets, objectives and the rationale for a message that will sell your brand. It builds in accountability and provides the foundation for assessing ROI.